Poster Fold
Under The Big Sky Festival
I utilized stylised typefaces to evoke the rustic, handcrafted feel that is frequently associated with the country music genre, and my poster fold demonstrates a blend of bold and detailed text to set the tone of the genre. The vintage and nostalgic aesthetic nicely complements the country theme of the Under the Big Sky festival. By maintaining an organized layout, with distinct sections for each day's performance and essential event details, readers can easily find the information they are seeking. I took advantage of the mandatory black and white color scheme to amplify the poster's classic and timeless atmosphere. By working with negative and positive space, I learned how to utilize composition in a advanced way.
Final Design
Before
GDSN 224 Version
After
Spring 2024 Version
In just a few months, my perspective has changed exponentially, and it shows in this project. I changed the front a box around the poster and added in more black for depth. On the back, I moved around a few things to look more cohesive and put together.